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Market Reports Finland

The e-bike now represents more than 45% of Finland's bicycle market. - Photo Järvenpään Fillarihuolto
15 Nov 22

E-bikes boost the business in Finland

HELSINKI, Finland - The e-bike and bicycle boom in Finland which started during the pandemic continued into 2022. The market is still expanding in terms of market volumes, retailer turnover and average retail prices. According to industry insiders the current market developments show a sustainable change in consumer behaviour.

The Finnish have seen an uptake in cycling as people look to avoid the risks of public transport and move independently on their own. – Photo Bike Europe
30 Nov 21

Covid-19 boosts e-bike sales in Finland

HELSINKI, Finland - People embraced cycling on a massive scale for commuting and leisure last year. The trends in the Finnish bicycle market are in line with developments in other European countries. As a result, the e-bike is rapidly gaining market share while the total market volume has been stable for some years.

The more demanding customers who supports the professional bicycle shops, are also the drivers for the e-bike business. – Photo Nummen Pyora
13 Feb 20

Increasing E-Bike Sales Sparks Finnish Bicycle Trade

HELSINKI, Finland - In line with the trend as in most other European countries, e-bike sales in Finland increased in 2019. Although the number of units is still relatively small, the total market volume increased spectacularly to 23,000 e-bikes last year. Just like in other European market, the growing e-bike sales sparks the business.

Real Finnish phenomena is popularity of Fat bikes; it brings business in wintertime. – Photo Shutterstock
06 Dec 18

Hot Summer Accelerated Bike Sales in Finland

HELSINKI, Finland - This year's unusually hot summer had a refreshing effect on the bicycle market in Finland. All business data shows there have been busy days in retail shops throughout the summer. These shoppers were in particular buying Fat bikes and also electric bicycles. E-bike sales doubled, but in absolute numbers is still low.

Super summer of 2018 made e-bike sales in Sweden, Denmark and Finland to skyrocket. – Photo Shutterstock
06 Nov 18

E-Bike Sales Skyrocket in Nordic Countries

STOCKHOLM, Sweden - The hot and rain-free super summer of 2018 made e-bike sales in Sweden, Denmark and Finland to skyrocket. The markets for electric bicycles in the three Nordic countries are growing to maturity, while Sweden now ranks among the largest e-bike markets of Europe.

While e-bike sales increased in Denmark and Sweden; Finnish market lagged behind due to a cold cycling season. – Photo Bike Europe 
28 Nov 17

Nordic's E-Bike Sales Increase, But Markets Tend to Differentiate

COPENHAGEN, Denmark - While market characteristics used to be rather similar, bicycle sales in Denmark, Sweden and Finland is showing some striking

The e-bike has gained a strong foothold on the three Nordic countries. - Photo Bike Europe
28 Feb 17

Nordic Markets See Transformation to E-Bikes, Except Finland

The e-bike has gained a strong foothold on the three Nordic countries, Denmark, Sweden and Norway, although their overall bicycle markets declined. The

High-end bike sales is picking up in Finland leading to new brands like Pole presented here by designer and owner Leo Kokkonen at Eurobike.
15 Feb 17

Finland: Good Signs on Bleak Market

HELSINKI, Finland - The number of bicycles sold in Finland decreased in 2016, but the mood in the market is not down. There are many promising signs predicting better years ahead.

Older Market Reports from Finland
January till August generally account for 90% of all bicycle sales in Finland.
19 Feb 16

Finns Prefer Either Expensive of Cheaper Bikes

HELSINKI, Finland - In the past years, the Finnish bicycle market showed two parallel developments. The demand for better and more technical bikes is increasing, but on the other hand the market for low-cost bikes is also flourishing. This trend continued in 2015.

Finland's IBDs to Focus on High-End Market
26 Dec 14

Finland's IBDs to Focus on High-End Market

HELSINKI, Finland - The Finns are interested in cycling, but that is not reflected by the 2014 sales figures. There were several factors outside of the ...

Finns Favour Better Bikes
03 Jan 14

Finns Favour Better Bikes

HELSINKI, Finland - The Finnish bicycle market has been very steady in 2013 and continued the trend already seen in the previous years. There's a ...

Finland 2012: Bicycle Sales Equal 2011 Levels
20 Mar 13

Finland 2012: Bicycle Sales Equal 2011 Levels

TAMPERE, Finland - A quick look at the Finnish bicycle market gives a dull impression. The market seems to be shrinking, but a closer look shows some ...

Older Market Reports from Finland
Older Market Reports from Finland
  1. Updates from the Finnish (e)-bike industry

  2. Revonte CEO on why their drive system failed in a thriving e-bike market

  3. Finnish e-bike leasing service secures €15 million for international growth

  4. Finnish e-bike leasing service wins European startup prize

  5. E-bike drive maker Revonte files for bankruptcy, selling its IP

  6. Data driven component manufacturing in Europe pushes Herrmans forward

  7. Herrmans Bike Components unveils Nucore bio-based grip series

  1. Recent market reports from across Europe

  2. Hungarian bicycle market hit by inflation

  3. Can US e-bike sales reach 50% market share by 2030?

  4. Spanish bicycle market drops for the second year in a row

  5. Freefall ends as EU-27 e-bike imports stabilise

  6. Japanese bike market struggling to get out of slump

  7. European e-bike sales take step back in 2023

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